Pines Capital Group Acquires Minority Stake in Querétaro F.C. Through Strategic SPV in Partnership with Innovatio Capital
Dallas, TX – October 7, 2025 – Pines Capital Group ("PCG"), a Dallas-based private investment firm focused on the global sports sector, is proud to announce its investment in Querétaro Fútbol Club (“QFC”), a professional football club competing in Mexico’s top-tier Liga MX. The investment was made through a dedicated Special Purpose Vehicle (“SPV”), in partnership with Innovatio Capital, who led the transaction as General Partner.
This acquisition is a major milestone for Pines Capital Group and underscores its commitment to investing in assets with large commercial update. The investment in QFC reflects the firm’s strategy of supporting teams, leagues, and adjacent ventures that offer unique growth potential, cross-border opportunities, and strong alignment with athletes, capital partners, and industry stakeholders.
“We’re incredibly excited to be a part of Querétaro F.C.’s next chapter,” said Holden Markoff, Founder and Managing Partner of Pines Capital Group. “This club represents both deep-rooted passion and untapped potential in one of the world’s most dynamic football markets. We’re confident this partnership will deliver long-term value for the team, its fans, and our investment partners.”
Pines Capital Group extends its sincere thanks to Marc Spiegel, Founder and Managing Partner of Innovatio Capital, for his leadership throughout the transaction. Marc will serve as Chairman of Querétaro F.C., helping guide the club through this new era of strategic growth and operational excellence.
About Querétaro Fútbol Club
Founded in 1950, Querétaro F.C. has been a proud part of Mexican football for 75 years. Based in the historic and fast-growing city of Querétaro, the club reflects the region’s culture, ambition, and passion for the game. Playing at Estadio Corregidora, Querétaro is backed by one of Liga MX’s most loyal and energetic fan bases. Under new ownership, the club is focused on delivering competitive success, strengthening youth development, and building innovative commercial partnerships. The goal is to create a sustainable, modern football institution that represents both local pride and global ambition.
About Pines Capital Group
Pines Capital Group is a private investment firm focused on the intersection of sports, media, and technology. PCG targets investments in teams, leagues, and sports-adjacent ventures through strategic capital partnerships. The firm combines deep industry expertise, flexible capital, and collaborative operating relationships to accelerate growth and create lasting value across the global sports ecosystem.
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